Posted by Sandeep Sharma
“A logo does not only give your brand a visual identity but it also performs the functions of elaborating your brand’s personality, making it visually memorable, marketing your products globally and persuading different groups and sectors of society to not only buy but also become your loyal customers.”
Successful logo designs like Nike, GAP, and FedEx define the elements of success as simplicity, attractiveness, and easy to remember. It is not difficult to make your logo stand out in a crowd of millions of logos. You only need to spend more time in brainstorming and conceiving the concept and spend lesser time in over-designing a company logo. Even if you are an amateur logo designer, who wants to win over the experienced designers in online project markets like Freelancer, the following tips to avoid mistakes while designing a company logo can be your professional partner.