29
    Nov

    25 Social Media marketing Tools for Your Business Maximizing Profits

    Posted by Himanshu Pataria

    ‘25 Social Media marketing Tools for Maximizing Profits

    We live in a world of opportunities. With the right amount of investment, innovation and hard work, anyone can take up any business and make it a success. That is why you need to utilize even the smallest of the opportunity to make your business shine. Speaking of opportunities, social media does not give you a small one but an amazingly large platform to let people know who you are and what you provide. Gone are the days when businesses needed little to no advertisement. A single large billboard or an expensive TV commercial is not going to cut it if you truly want to reach out to your target audience. Businesses thrive on a simple logic. If you don’t tell people what you are, they
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    13
    Nov

    9 Awesome Types of Google Featured WordPress Plugins For Your Website

    Posted by Amit Kothiyal

    google featured wordpress plugins

    Google is not only known as the most preferred search engine but is also popular for its range of intuitive and versatile apps that guarantee increased ROI and better work management. The various apps offered by Google aim to streamline your processes, operations and even your WordPress websites and blogs! Confused? Well, yes Google offers a range of easy apps which can be easily integrated with your WordPress website through their APIs and plugins. From offering website metrics to calendar, Gmap, advertising and various others, Google apps surely can add versatility to your website. Make the best use of various utility applications and functionalities available to us today by Google through the right choice of WordPress plugins.
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    12
    Oct

    14 SEO Essentials for a Brand New Website Platform

    Posted by Amit Kothiyal

    seo essentials for a brand new website platform

    Thinking to revamp your design on a new platform? Did you check the compatibility of your chosen new platform with respect to SEO essentials? How far is your new platform SEO ready?

    Considering the fact that in today’s ever growing online space, a website is basically the heart and soul of your business, and implementing good SEO features has become essential for any new website you might want to build. However, not all website platforms are equally SEO friendly. Yes, you might have to do a bit more customization and coding on some platforms than others. So how do you study the SEO readiness of a platform?
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    04
    Oct

    The Art of Conversion Optimization: 8 Awesome Ways to Convert Your Prospects to Buyers

    Posted by Amit Kothiyal

    The Art of Conversion Optimization

    You have a gripping website design, a swift navigation, eye-catchy imagery and just perfect content!!! Still, you are not able to convert your customers as per the expectations. Why?

    It is not always about the website. But, there are cases when your visitors are not ready to convert. Maybe they have not planned to buy as of now or are busy. Holding on to the interest of the buyers till they make their purchase is extremely essential. As the competition in the online selling market is pretty high, it is important that you make the right impact and for the right period of time on the prospective buyers more than your peers. There has to be some specialty in your website that will portray your quality of products and the goodwill of your company at once to the customers so that they choose you over your counterparts.
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    20
    Sep

    Future of UX Design: 4 Path-Breaking Trends Slowly Invading the UX World

    Posted by Sandeep Sharma

    Future of UX Design

    User Experience design has perhaps been latently existent in the market long before the nomenclature ‘UX’ even happened. However, the more technology is advancing; ‘UX’ design is reforming itself every now and then. Due to its continuous enhancement, ‘UX’ is always suspected as a new concept, although it is nothing but a revolutionary approach to befit both the business and customer’s needs.

    The transition from websites to mobile apps has remarkably altered the experiences users and the customers undergo. It is this ‘experience’ which decides the user’s inclination towards the product. Along these lines, it is quite evident that the ‘UX’ designing is much the same as advertising your product persuasively enough to be sold.
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    13
    Sep

    13 Quick Preventive Ways to Ensure a Secured WordPress Website

    Posted by Manmeet Anand

    ensure a secured wordpress website

    “Prevention is always better than cure”

    How true are these words for a WordPress website! Every day you would hear a new story about a WordPress website being hacked which is sure to shake you up if you own one yourself. The best way to combat this fear is by ensuring that your website is secure through proper measures.

    Here are a few preventive ways that would ensure your WordPress website doesn’t fall prey to any malicious activities! And if nothing seems to work out, hiring a WordPress developer is never a bad idea.
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    05
    Sep

    6 E-Commerce Platforms That Can Make Your Business Fly

    Posted by Manmeet Anand

    Top 6 E-Commerce Platforms

    “If your business is not on the internet, then your business will be out of business.” – Bill Gates.

    These simple words of wisdom are quite enough to set the tone for your E-Commerce venture. As a matter of fact, being on the internet is not quite enough; the virtual world is pretty much like the real world, you could be anywhere and no one might ever find you. So, the idea is to be where you can be seen and to make sure that people adore you when they see you. The internet of things is not an affair of the millennial crowd. Yes, your business might not cater to the Gen Y but that doesn’t mean that you should not have an ecommerce website. Even if you are running successful offline retail units, the situation may soon implore that you move online because the consumers are becoming more comfortable shopping online day-by-day and you do not want to disappoint them.
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    21
    Aug

    Mobile Page Speed: 6 Crucial Tips For Marketers To Implement

    Posted by Joy

    Mobile Page Speed Tips For Marketers

    How likely are you to stay on a website that takes minutes to load?

    Isn’t switching to a lighting fast website a far better option and that too when there are ample of such fast loading websites available just on a single click?

    At the end of 2015, India had 239 million smartphone users; the number is predicted to rise up to 705 million by 2020. According to a survey, 60.83% online shoppers prefer mobile websites and apps. Retailers have reacted well to the scenario; 58.5% retailers have mobile shopping apps with purchase capability, 93% of the retailers have mobile websites. It is a great effort when you see these figures. But there is more to it actually.
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