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04
Apr

How to Promote a Travel Website?

Posted by Manoj Tiwari

How to Promote a Travel Website

According to an estimate made by Statista, the revenue generated by online travel booking amounted to $340 billion back in 2010. As a travel agency, you could do your bit to earn a part of such whooping amount by making those holiday-goers to choose and book their holiday through your company. Seems like the best dream you have ever had? Believe us, it is not a dream anymore! Travel SEO could help you fulfill your goals and milestones within a blink of an eye.
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02
Mar

Enhance Facebook Marketing with the Power Editor

Posted by Joy

Enhance Facebook Marketing with the Power Editor

Facebook marketing is one of today’s most effective online tools at any business’ disposal. No matter how big or small your company is, or what size of budget you have to work with, Facebook can offer ways to reach your target demographic and increase sales. Since 85% of all social media originating sales come from Facebook, and the average value of a Facebook generated sale is $55, directing some adspend to the platform makes a lot of sense.

Facebook Advertising

Small business owners will find Facebook a powerful tool they can leverage for increased revenues and brand visibility. The site has over a billion active users and is one of the most heavily trafficked social media sites in the world. Many plugins and applications that have been created to supplement the core functions of the site; of these, the Power Editor is the most useful.
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05
Dec

How Web Design Has Been Transformed By Social Media

Posted by Sandeep Sharma

Web DesignTransformation By Social Media

Social media has radically altered the way consumers are able to interact with content. Hence, after social media, consumers want a comparably similar, intuitive, and interactive experience on the websites they visit.

This has led to a transformation in how “a good web design” is defined and hence how websites are now being designed.

Here are the “top 7” transformations in web design brought about by social media.
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29
Oct

Social Media Marketing Mistakes: 8 Things That Lead to Failure

Posted by Himanshu Pataria

Social Media Marketing Mistakes

The numbers of businesses using social media for marketing purposes is on the rise. As a matter of fact, more than 92 percent of marketing professionals consider social media an important facet of any business’ marketing strategy. But being on social media is one thing, and using it to enhance and grow your business is another.

Unfortunately, many businesses, in a bid to use social media, use it in incorrect ways that damages their reputation instead of building it.
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14
Oct

5 Important Digital Marketing Channels For Your Business Growth

Posted by Manoj Tiwari

Digital Marketing Channels

A few years ago, people used to go to the bookshops for purchasing books. Automotive manufacturers used to sell their cars in showrooms and garments industry had clothing outlets. Today, although the number of shopping centers is increasing in Europe but at the same time, the number of online shoppers is also increasing. According to United Nations, the world population will reach 8 billion by 2025 which means that more shopping resources will be required to meet the needs of rising population.
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08
Oct

5 Social Media Secrets to Boost Your Online Store ROI

Posted by Subhash Chandra

Social Media Secrets to Boost Your Online Store ROI

Ecommerce has completely changed the face of shopping experiences, where window shopping has become a forgotten dream, men and women and even children prefer shopping online or at least search the products online.

According to a US based research study, almost 39% Americans ‘like’ Facebook pages just to research about new products or keep themselves updated about brands. For businesses, this factor can be translated as ‘Brand Awareness’.
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22
Jul

7 Effective Social Media Marketing Tools to Enhance Your Social Presence

Posted by Subhash Chandra

7-Effective-Social-Media-Tools-to-Enhance-Your-Social-Presence

A consistent social media presence is crucial for increasing brand awareness and visibility, establishing and sustaining relations with customers, and building authority and loyal following. This requires regularly engaging with your target audience — with relevant and meaningful content. It also requires remaining abreast of the social landscape and competition.

With the explosive growth and expanding reach of social media, all of this is not possible manually. Here are 7 primary aspects of your social media marketing presence and associated tools for enhancing it.
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08
Apr

6 Ways to Increasing Sales with Pinterest

Posted by Subhash Chandra

How-to-Use-Pinterest-Effectively-For-Increasing-Sales

Pinterest is considered as one of the most booming social networking sites, which can drive more sales than Facebook and other popular social media sites if used effectively. It means that if it is used in the right way, then Pinterest has the ability to develop stronger audience base for promoting products to increase sales. Nearly 70% users on Pinterest claim to use the website for getting inspiration for their purchasing decision.
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