Introduction of the Project
Makingstamps is an Australia based craft stamp making site provides step by step guide on how to make your own clear stamps at home. Here you can learn easily the stamp making process with the instastamp craft rubber stamp making machine.
The Challenge
Makingstamps.com.au was an Australia based newly developed craft stamp making site with no promotion work done on it. In order to attract more customers, business owners by generating more web traffic to the site, Makingstamps turned to TIS India for SEO and internet marketing of its site. The challenge before TIS India SEO Team was to promote a newly developed website for almost 20 competitive keywords for a very difficult and one of the most competitive category i.e. making stamps. Highly contending keywords have been offered by the client like making stamps, craft stamps, rubber stamp making, stamp making kit and etc along with the requirement to get top ranking in all major Australian search engines - Google.com.au, Au.Yahoo.com and NINEMSN.
Unique Plan of Action:
A team of experienced SEO professionals at TIS India analyzed makingstamps.com.au requirements for carrying out the challenging task of promoting the website. The SEO experts started with formulating a promotional strategy compatible with all major search engines. An analysis of the competitor websites, search engine friendly designing, keyword management and meta tag formulation has been done followed by implementation of the strategies in both off-page and on-page optimization.
Creative Ideas Implemented Live
SEO experts then did manual search engine & directory submission, link campaign, article posing, blog creation, RSS feed submission, social media optimization, forum advertising and other useful SEO ethics to derive additional traffic to the site and for achieving the target results on the search engines.
Outcome:
Today it is the most sought site on major stamp making keywords and every sub category of the site is also as popular as the index page.
Performance of the site after search engine optimization:
