03
    Jun

    7 Must Have Web Development Tools You Possibly Aren’t Using

    Posted by Manmeet Anand

    7-Must-Have-Web-Development-Tools-You-Possibly-Aren't-Using

    Being a creative web developer is an art especially when it comes to developing websites with impressive graphics and enhanced performance. As a web developer, it is common to come across issues ad bugs in the coding and development techniques, but for mirroring client’s business into this digital world, it is necessary to develop sites that are user friendly and best performing for the visitors. But, if you don’t have some handy and useful web developments tools, your work might suffer from productivity and time lapses.

    You might be using great web browsers like Google Chrome or you might be using the latest web development platforms for creating websites, but all your efforts will go in vain if you are not using useful web development tools. To make your development process easier, I have researched and collected some interesting web development tools that could help you a lot in creating websites with boosted performance.
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    16
    Jun

    Top 5 PPC Reports to Simplify Your PPC Marketing Strategy

    Posted by Joy

    Top 5 PPC Reports to Simplify Your PPC Marketing Strategy

    While online business, creating a big enough ripple in the steady waves of internet users, people is getting aware of the terms online marketing, online advertisement, PPC(Pay-per-click), ROAS(Return on advertisement spending), etc. When a business plan is the base and a website is the structure, a proper marketing policy is the glue to make the business running and earn a good revenue, and advertisement for any business automatically tag along with the entire package. It’s simple. More the exposure of the business, more the traffic gain and greater the possibility of conversion rate, thus a higher profit.
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    08
    Jun

    Comprehensive Guide to PHP Multi-Factor Authentication

    Posted by Manmeet Anand

    Comprehensive-Guide-to-PHP-Multi-Factor-Authentication

    Sometimes, we want that our website visitors can access only certain information or certain authorized users can only use the listed features on our site. What we will do in that case? We have to put some authentication factor for making sure that the information that we want to share with certain section of visitors on our site will remain inaccessible for the rest of the visitors.

    Multi-Factor Authentication (MFA), as it name suggests combines two or more self-regulating credentials; one is what the users have with them (security token), other is what the users know genuinely (password), and what the user identity is (biometric confirmation). In simple words, Multi-Factor Authentication’s aim is to make a strong and layered defense to make it complex or tedious for the unauthorized users to access certain information like network, computing device, or a physical location.
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    05
    Jun

    Google to Launch Another Panda Update in Upcoming Weeks

    Posted by Joydeep Bhattacharya

    Google-to-Launch-Another-Panda-Update-in-Upcoming-Weeks

    As per the recent statement furnished by Google’s Gary Illyes at SMX Advanced, the search engine giant is planning to unveil new Panda update in upcoming weeks. As per his statement, the digital marketers could expect the latest update to be launched in next three to four weeks. However, hold on your level of patience if you are thinking that this update will be an algorithmic one because Illyes has said that this will be only a data refresh.

    It is good news for those websites that have suffered a significant drop in their rankings due to the previous Panda update as this data refresh is expected to help those sites recover from their lost rankings in the near future. But if you think that this refresh will help all suffered websites to recover, then it is not true. Some of the websites will definitely recover, however some of the new sites may be hit by this new data refresh.
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    01
    Jun

    6 Essential WordPress Tips to Save Time and Boost Productivity

    Posted by Manmeet Anand

    Essential-WordPress-Tips-to-Save-Time-and-Boost-Productivity

    WordPress has successfully evolved as a reputed and ideal platform among the startup business owners and developers due to bundle of infinite features associated with it. It accounts for majority of the websites present on the World Wide Web and thousands of new sites are developed on this platform and the latest statistics exhibits that the percentage of WordPress sites will continue to increase in coming days due to its highly interactive and user friendly CMS (content management system)..

    Due to the consistent growth of WordPress among the website owners, it becomes necessary for them to learn effective tips for saving time and increasing their productivity on their WordPress sites. Although you will find numerous tips on the internet, I have selected 6 killer tips that are proven to be successful to save time and boost productivity of your WordPress site.
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    29
    May

    Top 7 Costly SEO Mistakes You Should Avoid

    Posted by Amit Kothiyal

    Top-7-Costly-SEO-Mistakes-You-Should-Avoid

    The word ‘SEO’ stands for search engine optimization. Basically, it encapsulates a bunch of techniques which make any content more visible to search engines. But, it’s way more than it sounds. SEO is a costly business when it gets implemented without a complete knowledge about it. This article deals with those costly SEO mistakes to avoid.
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    27
    May

    Common Ecommerce Design Mistakes That Kill Your Conversions

    Posted by Sandeep Sharma

    Common-Ecommerce-Design-Mistakes-That-Kill-Your-ConversionsWith the fast forwarding pace of web design industry, the need of having a visually appealing website has become an indispensable necessary especially if you own an eCommerce store. As technology is evolving with every passing day, the growth of eCommerce has skyrocketed with thousands of online stores competing with each other. Being the owner of an online retail store, you must be tracking new ways to keep your business’s growth on high levels; however the most important factor that contributes significantly in drawing major traffic to an eCommerce site is its design. If your site does not exhibit professionalism in its design, it might not be able to attract the attention of online buyers.
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    21
    May

    Google’s Mobilegeddon Sparks New Strategies for Improving Site’s Ranking

    Posted by Amit Kothiyal

    Mobilegeddon-Sparks-New-Strategies-for-Improving-Sites-Ranking01

    Google has recently unleashed its most awaited Mobile Friendly Algorithm update, “Mobilegeddon” favoring mobile friendly websites in search results. If you still don’t have responsive design layout for your website yet, it is time to implement the responsive web design services for revamping your site or else, your site’s ranking will suffer considerably. With its new update, Google has favored mobile friendly websites over desktop websites, which means if your website is mobile friendly and is created using responsive design layout; it will be ranked better in search results of Google than the desktop specific websites.
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