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27
Jul

Tips to Avoid Mistakes While Designing Company Logo

Posted by Sandeep Sharma

Tips to Avoid Mistakes While Designing Company Logo

“A logo does not only give your brand a visual identity but it also performs the functions of elaborating your brand’s personality, making it visually memorable, marketing your products globally and persuading different groups and sectors of society to not only buy but also become your loyal customers.”

Successful logo designs like Nike, GAP, and FedEx define the elements of success as simplicity, attractiveness, and easy to remember. It is not difficult to make your logo stand out in a crowd of millions of logos. You only need to spend more time in brainstorming and conceiving the concept and spend lesser time in over-designing a company logo. Even if you are an amateur logo designer, who wants to win over the experienced designers in online project markets like Freelancer, the following tips to avoid mistakes while designing a company logo can be your professional partner.
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30
Sep

Logo Design Principles – How to Create a Successful Logo For Your Brand?

Posted by Sandeep Sharma

Essentials-of-Effective-Logo-Design

Designing a good logo is one of the most vital things you can do for your business, especially when you are founding a new company. Your logo should be capable of conveying the intended message to your visitors without any additional context or explanation. Understanding the act between viewing and perception is a critical process, and a logo does it for you. Your logo is the first step towards setting up your brand identity among your competitors and customers. Therefore, it must have the ability to stand out as a unique identity in the slew of other well established brands.
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