When you have a fantastic business idea in your mind, you’re enthusiastic to implement it as soon as possible. In order to sell your products/services online, the first thing you’ll need is a professionally designed website that can reach to target customers and bring potential traffic almost instantly.

Whether you need an online store or a restaurant website, there is countless number of small businesses on the web to take ideas from.Even if you don’t know anything about the web, coding or design, you can always establish a small online business by consulting a full-service digital agency that can help you with everything from custom website design to development, digital marketing to ecommerce solutions and conversion optimization to analytics.
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Are you planning to redesign your website and give it a completely different look? Redesigning a website can be sometimes tricky, especially at those points where you run the risk of dropping your site’s traffic. Hence, this could be a seriously challenging task that most of the businesses face when they think of redesigning their site to give it a new touch.

Many questions simultaneously pop up in the mind of website owners when it comes to giving a new design to their website like what’s going to happen to my site’s traffic on its re-launching? What will happen with the 404 errors? How the site will perform in search engine results? What have to do with the current links of the absent pages?
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With 2014 almost on the verge of completing its 12 months of celebrations and vows, the time has come to think about adopting the latest Web Design trends for 2015. When we look back at 2014, we could see that some interesting web trends have emerged in the web design landscape. With most of the web trends are momentary, but there are some selected and revolutionizing trends that all web designers must follow in their workflow for meeting with the trending changes. This infographic will show you the top 6 predictions of web design trends for 2015 that will definitely open doors to a new era of web design. You will also find here some stats for web design trends of 2014 to now what trends will continue to flourish its presence in 2015.
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The introduction of Lean User Experience & Minimum Viable Product in the field of UI engineering has revolutionised the web design strategies and development processes to a great extent. In fact, the traditional user experience designing concept that solely focused on what we call as the “deliverables business” has taken a backseat and giant firms are now struggling to bring upfront the right design thinking and extraordinary innovation in their new projects. Not just because a webpage with perfect UX is going to be noticed more but because the one with a bad design & poor UI will frustrate customers to an extent that they’ll end up purchasing from a competitor’s website. Also, improving UX has become an essential part of SEO strategy as Google might include UX as a vital ranking signal in its algorithm. Also, Google’s Panda 4.1 is determined to give credits to the website that includes features to improve user experience.
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Designing a good logo is one of the most vital things you can do for your business, especially when you are founding a new company. Your logo should be capable of conveying the intended message to your visitors without any additional context or explanation. Understanding the act between viewing and perception is a critical process, and a logo does it for you. Your logo is the first step towards setting up your brand identity among your competitors and customers. Therefore, it must have the ability to stand out as a unique identity in the slew of other well established brands.
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Successful online marketing is perfect merge of high quality content and effectively optimized landing pages. You cannot achieve better results through digital marketing unless you have an effective landing page of your website. Regarded as the cornerstone of an efficacious online marketing, landing pages are the places where you can grab an opportunity to convert your leads into sales. However, before proceeding to learn the tips for creating an effective and optimized landing page, it is equally important to know the correct definition of a landing page.
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Responsive web design is the practice of creating websites that display evenly on all devices as the design adjusts itself automatically as per the screen size of the user i.e. whether desktop or mobile. While the Internet has brought globalization across the world, mobile growth has also picked explosive growth in the recent years taking mobile internet usage to remarkably higher levels. The growth of mobile internet usage has surpassed the use of Internet over desktop and laptops, thus forcing the developers to know about the trending term “Responsive Web Design”.

Definition of Responsive Web Design

Although there are numerous definitions of responsive web design available over internet, but I will explain here one of the most general definition of this new term.

“Responsive web design is a design approach that is aimed at developing websites suitable to work on all types of devices, which have different screen sizes such as mobile phones, tablets, and kindle fires. ” 
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Driving leads to your website is not an easy task to achieve but you have to put your best efforts for establishing your business identity in this highly competitive environment. Your website is not just a mere online brochure but it has to be efficient enough to generate sales for your business thus taking the productivity to higher levels of achievement.

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