The Best Google+ Tools for Business
06 September 2012

The Best Google+ Tools for Business


Businesses are gaining visibility by use of various tools offline that is in real world and online that is the virtual world of Internet. No single factor is considered to be a major contributor in the success of businesses and to will on social platforms like Google+ businessmen can make use of certain tools, developed specifically for them.

Sharing only within the organization

Posts will have flexibility to be published for specific reader only. That could be only for people of single organisation and these posts cannot be re-shared with anyone outside. Mark the post as restricted and the deed is done requiring nothing else. Similarly, sharing with certain people and group could be done if needed.

Integrating Video meetings with Other Google owned tools

Travel schedules or video conferencing have become the things of past with the reduced need of face to face interaction by the “Hangouts” feature of Google+. A gadget with camera and internet connection will let 10 people join for a video meeting for a project or discussion. Hangouts potential is huge as far as businesses are concerned.

A multi-way video chat is another feature attributed to Hangouts via Gmail. Work on Google doc in a meeting on hangout and do writing or editing in the document wherever needed from anywhere.

Google+ Events

A fabulous way to host and be a part of virtual as well as real life events is Google+ Events. A must have for businesses, Google+ Events versatility is the most novice, encouraging, co-operating and coordinating attribute of this tool. Do whatever you feel-like with it.

Integration with Google Maps

No confusion can be there regarding the location of the event when it is being hosted with the support of Google+ as the Google Maps does not let anything like that happened, providing a drop down while you have started typing in the place of the event. User can also benefit from “Get Direction” while coming to participate.

Integration with Google Calendar

With highlighting the date and time, events are scheduled and the invites are sent to all the users that are expected to join as per the selections made by you. People can “check availability” for the invite. Also, you can check availability of these people on that occasion.
Invite creation with themes

There are various themes available to design a customised invite. Choose what appeals you.

Go On “Air”

Making the occasion public, you can get sharing and comments on the event-page. Also, people can upload their photos of the event here.

Real-time streaming of event photos

When the event is accomplished all the invitees get an email reminding them about any pictures they have of the participation to share with the companions or other invitees.

Image sorting

Based on dates and face tags of the event participants Google+ sorts images

Party Mode

Get into party mode Google+ way and get the images clicked and uploaded on the net that could be visible to people in the cloud in a slide show view if they want.

On Mobile Mode

Stuff like pictures can be uploaded and shared with mobile gadgets in real time, more easily from Android.

Administrative Controls

Restrictions can be made company-wide to make sure that the sharing remains among the intended people or group only. Even the Hangouts could be made restricted for private meeting.

See, how much Google+ is ready to boost your business with these new tools!

By Amit Kothiyal

Google Analytics & E-Commerce Analytics certified, Amit Kothiyal has 9+ years of experience in digital marketing. Currently, he is working in a stellar digital marketing company TIS India Business Consultants Pvt. Ltd. He has helped numerous brands establish their online niche with his out-of-the-box internet marketing strategies and lead generation capabilities. He is proactive on LinkedIn and Twitter to share his experiences with similar kind of professionals across the globe.

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