Get your brand talked about. Get consumers engaged. Increase conversions and grow revenue. That's just a taste of how social media optimization works. We help you manage all the social media platform likes Facebook, Twitter, Instagram, and Google Plus. We use the right tools to optimize your content on social media, which in turn will help your business prosper.
Content promotion. Sharing. Starting conversations. Using all of these effective SMM techniques, we'll create a powerful brand identity for you across social media platforms. Be it text, video or image-based.
As a social media marketing company in India, we'll target your customers across platforms, and build strong bonds that will endure over time. Because relationships lead to conversions.
A post on social media is just the start of our optimization efforts. After that, we'll enhance presence and effectiveness by monitoring, engaging, moderating and measuring feedback. And coming up with future insights.
Social media isn't just about presence! We'll suggest relevant content to drive traffic and influence buying decisions. With calls to action, social media buttons and more. Thus furthering revenue opportunities.
Create the right voice, color palette and other elements to organise a cohesive brand look and feel across all social platforms for building better brand awareness.
Conduct audience engagement and brand awareness monitoring across social platforms, as well as create effective social media marketing strategies for impact.
53% of users follow a brand online. Identify what is being said about you and your competitors on social channels and find ways to build empathy.
95% of consumers think brands should be on social media. With relevant and engaging posts, you can increase conversations about your brand, making them participate and respond.
92% of brands promote themselves on Facebook. Don’t be left out. Use of a range of paid and organic tools to leverage and influence the vast community by testing, targeting and segmenting.
Manage handles, photographs, profiles, and create unique and compelling messages for promotions, news and more.
5 million images are posted on Instagram daily. Make yours stand out. With relevant images and videos through influencers, powerful captions and promoting comments.
Create a brand channel homepage with videos that have ease of consumption, emotional impact and viral potential.
Consumers are waiting to learn more about brands online. Chances are, your competition is already using these opportunities. We're a social media marketing agency that finds ways to optimize your brand's presence across platforms. From Twitter to Instagram, from YouTube to Facebook, and more, we'll make sure your brand stays relevant, engaging and top of mind. Because revenues follow relationships.
Social media marketing is the process of using online platforms like Facebook, Twitter, and LinkedIn to build relationships and interact with potential and current customers. By doing this, businesses can increase brand awareness, drive traffic to their website, and generate leads and sales. Social media marketing is useful for:
There are various types of social media marketing services, and many businesses overlook them because they don’t know what’s out there. These five types of social media marketing services are the most popular, and you should consider using them in your marketing strategy to reach your target market effectively and efficiently.
Full-Service Social Media Package
A full-service social media package will cover all of your social media needs, from content creation to strategy development to community management. This is a great option if you don’t have the time or resources to do it all yourself.
Platform-specific social media management
A social media platform is a specific online service or site where users share content, interact, and connect with each other. Popular examples include Facebook, Twitter, and LinkedIn. Each platform has its own unique features and audience, so it’s important to understand how each one works before you start using them for marketing purposes.
Develop a social media content strategy
A social media content strategy is a plan that details what kinds of content you will share on which social media platforms. It should take into account your business goals, target audience, and the overall tone you want to set for your brand.
Profile creation and branding
Your social media presence is an extension of your brand, and it should be treated as such. A good social media marketing service will help you create and maintain a strong profile that accurately represents your brand and speaks to your target audience.
Social Media Content Management
A social media content manager is responsible for creating, managing, and publishing content across a brand’s social media channels. This includes coming up with ideas for new content, writing and editing posts, scheduling and publishing content, and monitoring engagement.
Social media marketing has grown substantially in recent years, which means that there are always new strategies to learn and new tools to try out. To help you stay up-to-date on the best social media marketing trends, we’ve compiled this list of 10 top social media marketing trends, organized by platform: Facebook, Instagram, Twitter, LinkedIn, YouTube, and Snapchat.
1) The Power of Influencers
Influencers can be a powerful tool in your social media marketing arsenal. By partnering with influencers, you can tap into their engaged audiences and amplify your reach. When done right, influencer marketing can help you build relationships, drive traffic, and boost sales.
2) Mobile & Micro Video Content
In a world where we are constantly bombarded with content, it can be hard to stand out. But one way to do so is by creating mobile and micro-video content. This type of content is easy to consume and can be watched on the go. Plus, it is more likely to be shared than longer videos, making it a great way to reach a wider audience.
3) Personalized Advertising & Customer Experiences
In order to reach potential customers, your advertising must be personalized. In other words, create ads that speak to the specific interests of each customer segment. Additionally, delivering great customer experiences should be a top priority. Use social media to interact with customers, get feedback, and resolve complaints in a timely manner.
4) Remarketing Lists for Search Ads (RLSA)
RLSA allows you to target people who have visited your site before and may be more likely to convert. This is a great way to grow your business by reaching out to people who are already interested in what you have to offer. To use RLSA, you’ll need to create a list of past visitors in Google Analytics and then create a campaign targeting that list in Google AdWords.
5) Localized Search
With more and more people using the internet to find local businesses, it’s important to make sure your business is visible in local search results. Optimizing your website for localized search can help you attract new customers and grow your business. Here are some tips:
6) Visual Tools for Organic Post Management
Organic posts are the bread and butter of social media marketing, but they can be time-consuming to create. That’s where visual tools come in handy. If you’re stuck on ideas for your next organic post, these free tools will help:
7) Location, Location, Location (Marketing with Placements)
Just like in real estate, the placement of your content is key. And social media marketing is no different. That’s why we’ve put together a list of the top 10 social media marketing trends to help you grow your business. From using influencers to running ads, these tips will help you get your content seen by the right people.
8) Graph Search + Facebook Timeline = Powerful Combination
Facebook’s new Timeline and Graph Search features are a powerful combination for businesses. With Timeline, businesses can showcase their history and tell their story in a visually engaging way. And with Graph Search, businesses can connect with potential customers who are searching for what they offer.
9) Increase in the Use of Social Media for Customer Service
The rise of social media has changed the way businesses interact with customers. No longer is customer service just about phone calls and emails—now, it’s about tweets, posts, and direct messages.
An excellent example of this trend can be seen in Delta Airlines’ use of Twitter for customer support. As part of their Twitter as a Service initiative, they provide customers who tweet @DeltaAirlines with responses from an actual human being in less than 60 seconds.
Another airline that does a great job on Twitter is JetBlue Airways, which provides informative tweets like Which TSA line do I need for my flight? and Duty-free shopping items available at JFK International Terminal include perfumes, lighters & cologne.
10) Automation Tools Are Invaluable in Social Media Marketing
Automation tools are vital in social media marketing. They help you save time by scheduling and posting content for you, and they also help you measure your performance so you can see what’s working and what isn’t. Plus, automation tools can help you create targeted ads that reach your ideal customers. If you’re looking for an easy way to take your social media marketing to the next level, there’s no better option than getting a tool or service like Hootsuite or Buffer.
Social media marketing is the art of using various social media platforms to achieve your business goals and expand your reach to new audiences. Whether you’re looking to build buzz around your brand, create an online community or sell more products and services, social media marketing can be an effective tool in your arsenal, but it’s not always easy to get right. To help you develop a solid social media marketing strategy that works, here are some tips you should keep in mind:
1) Plan everything in advance
Planning is key to success when it comes to social media marketing. By taking the time to sit down and map out your goals, target audience, and content strategy, you’ll be setting yourself up for success. Also, you should know your goals and what you want to achieve with your social media marketing. Whether it’s driving traffic to your website, growing your brand awareness, or generating leads, make sure you know what you want to accomplish before you start posting.
2) Have a consistent tone
A big part of social media marketing is having a consistent tone and voice across all platforms. This can help create a cohesive brand identity that will resonate with your audience. Plus, it’ll make your life a lot easier if you’re not constantly having to come up with new content.
3) Keep your photos high quality
High-quality photos are essential for a successful social media marketing strategy. Not only do they make your brand look more professional, but they also encourage users to engage with your content. Here are some tips for taking high-quality photos
4) Use hashtags wisely
Hashtags are a great way to get your content seen by more people, but only if you use them wisely. Here are a few tips on how to be smart about using hashtags:
5) Make sure to monitor your analytics
It’s important to monitor your social media analytics in order to see what’s working and what’s not. Try different strategies and see which ones get you the most engagement. Regularly check in on your progress and adjust your strategy as needed.
6) Don’t be afraid to do giveaways!
Customers love freebies, and if you’re not afraid to give away some of your product or service for free, you’ll be well on your way to social media success. Giveaways are a great way to increase brand awareness and get people talking about your business. Plus, they’re just plain fun! Here are a few tips to make sure your giveaways are successful
7) Know when to participate in trending topics
Trending topics are a great way to get involved in the conversation and connect with potential customers. But, you need to be strategic about when you participate. If you jump on every trend, you’ll quickly become known as the brand that’s always trying to sell something. Instead, focus on participating in trends that are relevant to your industry or product.
8) Get influencers on board with you early.
It can be difficult to get influencers on board with you early, but it’s worth it. Having their support can help you reach a larger audience and build credibility. Here are a few tips to make getting influencers involved as easy as possible:
9) Respond to comments within 24 hours.
Customers appreciate when businesses take the time to respond to their comments, whether they’re positive or negative. By responding within 24 hours, you show that you’re active on social media and care about what your customers are saying. Plus, you might be able to turn a negative comment into a positive one by engaging with the customer directly.
10) Collaborate with other businesses in your industry.
If you’re not already collaborating with other businesses in your industry, you should start. Collaborating with other businesses can help you reach a larger audience and tap into new markets. Plus, it can help you build relationships with other businesses that can be beneficial down the line. Here are a few tips to get you started:
Social media isn’t one-size-fits-all—different platforms require different strategies and tactics to get the most out of them. Here are some common social media marketing mistakes:
1) Not optimizing your page for quick loading
In today’s age, people are used to getting what they want quickly. If your website or social media page takes too long to load, potential customers or followers will likely move on to someone who can give them what they’re looking for more quickly. To avoid this, make sure you optimize your pages for quick loading times. This can be done by reducing the number of plugins you use, compressing images, and using a content delivery network.
2) Taking sloppy photos
One of the biggest social media mistakes you can make is posting low-quality photos. People are visual creatures, and poor-quality photos will turn them off from your brand. If you want to improve your social media game, start by taking the time to take better photos. Use natural lighting, and a tripod, and edit your photos before you post them.
3) Posting too frequently
One of the most common social media mistakes is posting too frequently. This can quickly turn off your followers, who will feel like they’re being bombarded with content. Instead, focus on quality over quantity by taking the time to create well-thought-out posts.
4) Thinking about it, but not doing it.
A lot of people know that they should be using social media for their business, but they just don’t get around to doing it. If you’re one of those people, it’s time to take the plunge! Not sure where to start? Check out our list of the top 10 social media mistakes you’re probably making, and how to fix them.
5) Not paying attention to stats
One of the most important aspects of social media is understanding your audience and what content they engage with the most. The only way to know this is by paying attention to your social media analytics and using that data to inform your content strategy. If you’re not paying attention to your stats, you’re missing out on valuable insights that could help you better connect with your audience.
6) Being boring
One of the biggest social media mistakes you can make is being bored. People follow brands on social media because they want to be entertained, not lectured. If you want people to stick around, make sure your content is interesting and engaging.
7) Not having a plan
Without a plan, it’s easy to get caught up in the day-to-day and lose sight of your goals. Plus, you’ll be more likely to make mistakes that could cost you time, money, and followers. So take the time to sit down and map out a strategy for your social media presence. Here are a few things to keep in mind
8) No list-building strategy
Without a list-building strategy, you’re missing out on one of the most powerful marketing tools available. A good list-building strategy can help you grow your audience, build relationships, and increase sales. Here are some common mistakes people make when building their lists
9) Poor content quality
One of the biggest social media mistakes you can make is posting content that is low quality or irrelevant to your audience. This will not only turn people off from your brand, but it will also make them less likely to engage with your content or follow your page.
10) Lack of consistency
One of the biggest social media mistakes you can make is being inconsistent with your posting. Your followers will lose interest if they only see sporadic updates from you, so it’s important to be consistent with both the frequency and quality of your content.
Social media marketing agencies can create and manage your social media accounts, post content, and engage with your audience on your behalf. Also, they will have experience with what works and what doesn’t work on each platform, so they’ll know how to get more likes or followers quickly. How do you choose the best social media agency? Here are some tips that will help you find the best social media marketing agency in India for your business!
Check out their work samples, portfolio, and references.
Make sure to check out the work samples, portfolio, and references of any top social media marketing agency in India you’re considering working with. This will give you a good idea of their capabilities and whether or not they’re a good fit for your business.
Check if they have experience in your industry
When you’re looking for the best social media marketing agency in India, it’s important to check if they have experience in your industry. This way, you can be sure that they understand your target market and can create strategies that will work for your business. For example, if you own a restaurant then look for someone who has experience doing social media marketing for restaurants.
Ask their clients
The best way to get an idea of how an agency works is to ask their clients.
Get references from previous clients and speak to them on the phone or on Skype, so that you can gauge whether or not it would be a good fit for your company as well.
Getting references from other businesses who have used them
When looking for a top social media marketing company in India, it’s important to get references from businesses that have used their social media marketing services before. This will give you an idea of what to expect and whether or not they’re worth the investment. There are many agencies out there that can provide these social media marketing services; so narrowing down the field is essential. If you don’t know where to start, start with those who have come recommended by people in your industry. You should also take into account how much time the agency spends on each campaign and how often they post (some post twice per day).
How much time will my campaign take before seeing results?
You want to be sure that the social media agency in India you choose can commit to and deliver the results you need. Be sure to ask about their past successes and what kind of campaigns they typically run. Also, make sure to ask how long each campaign takes from start to finish. You should expect to see results within a few weeks, but it will depend on the size and scope of your campaign.
Their communication and collaboration skills
Before you hire any social media marketing agency in India, you should always check their communication and collaboration skills. After all, they will be the ones handling your company’s social media accounts. You want to make sure that they are able to communicate effectively and work well with others. Here are some things to look for:
What are their project timelines and pricing?
When looking for a social media marketing agency in India, it’s important to ask about their project timelines and pricing. You want to make sure that they are able to work within your budget and timeline. Additionally, it’s important to ask about their project management process and tools. Make sure that they are using the latest and greatest tools to manage your project. Finally, be sure to ask for references from previous clients.
They follow the latest trends
When choosing a social media agency in India, make sure they follow the latest trends. This way, you can be sure they’re up-to-date on the latest changes and updates in the world of social media, and that they know how to effectively use them to market your business. Furthermore, it’s important to find an agency that is transparent and honest about its pricing. Make sure you know exactly what you’re paying for and that there are no hidden fees or charges.
They know the significance of conversions.
A good social media marketing company in India will know the importance of conversions. They’ll be able to show you how they’ve helped other businesses increase their conversion rates. Furthermore, they’ll be able to create a custom strategy for your business that takes into account your unique goals and target audience.
A successful campaign is all about getting people who may not have known about your product or service before to purchase it now. If a potential customer doesn’t convert, it’s money lost. You don’t want to end up with an expensive but ineffective campaign. That’s why hiring the right company is so important – because if you’re investing in social media advertising, you want it to work for you and bring results!
They should be highly result-oriented
The most important thing you should look for in a top social media marketing company in India is that they are highly result-oriented. This means that they should be focused on helping you achieve your specific goals and objectives, and not just on increasing your followers or likes.
It’s also worth noting that different people will have different needs from their social media marketing company – so make sure they have an understanding of what you’re looking for before selecting them. One way to tell if a top social media marketing company in India has been successful with other clients is through reviews; good agencies will usually have many positive reviews online.
TIS India is a leading social media marketing agency in India that can help you with all your social media needs. We have a team of experts who are well-versed in the latest social media trends and best practices.
Choose TIS India for your social media marketing needs. We’ve been working in this industry for over a decade so trust us when we say that we know what we’re doing. What sets us apart from other agencies is our unique methodology which combines art, science, and mathematics to formulate the most effective strategy for your business.
We keep up with the latest changes so you don’t have to worry about anything changing under your feet! Contact us today if you would like more information on how TIS India can help take care of all your social media needs.
At TIS India, we are experts in all social media channels. Whether you need help with Facebook, Twitter, Instagram, or any other platform, we can create a custom marketing plan to help you achieve your goals.
We understand that social media can be a bit of a mystery and it’s hard to know if you’re doing it right. Here are a few ways to tell if your social media account is working:
-You’re gaining followers regularly
-People are engaging with your posts
-You’re getting more website traffic
-You’re receiving more enquiries or sales
If you’re seeing any of these results, then congratulations! Your social media account is working. Keep up the good work!
We have a flexible pricing model for our social media marketing services. This means that we can tailor our services to fit your budget. Contact us to discuss your needs and we’ll put together a package that works for you.
Yes, we can! In fact, that’s one of our favorite things to do. We’ll work with you to create a social media marketing plan that’s tailored specifically to your business goals and budget.
If you’re not sure what you want your social media marketing goal to be, don’t worry! Our consultants will help you figure out what would be the best use of your time and resources. We’ll ask you questions about your business and what you hope to achieve, and then we’ll make some recommendations.
Yes, we offer video content creation services! Our team of creators can help you produce high-quality videos that will grab your audience’s attention and keep them engaged. We’ll work with you to determine the best format for your video content, whether it be live action, animation, or a mix of both. Contact us today to get started on creating videos that will take your business to the next level!
The cost of social media marketing services depends on your goals and the type of project. For example, a one-time project may cost less than an ongoing project. The price also varies depending on the platforms you use and the number of hours per week you need our services.
The answer to this question depends on a number of factors, including the size of your business, the age of your social media accounts, the amount of content you’re sharing, and how often you’re sharing it. Generally speaking, businesses should expect to see some results within 3-6 months. However, it’s important to keep in mind that social media is a long-term game. The most successful businesses are those that treat social media as an ongoing investment, not a one-time campaign.
Yes, we sign NDAs for social media marketing projects. This is to protect our clients’ information and ideas. We want to make sure that we are the only ones who have access to your account and that your information is safe with us.
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Focus, Quality, Cost. The TIS social media optimization team is highly qualified to these areas when it comes to social media marketing, with dozens of relevant case studies. Contact us now for effective marketing.Contact Us